Grasse is a town in Provence-Alpes-Côte d'Azur in southeastern France, located in the pre-Alps near Cannes. Renowned as the global capital of perfume, the town hosts the Fragonard and Galimard perfumeries, where visitors learn traditional fragrance-making techniques. Exploring the old town's narrow medieval streets and visiting perfume museums form the primary activities for tourists.
Grasse is a commune in the Alpes-Maritimes department of the Provence-Alpes-Cote d'Azur region in southeastern France, situated approximately 17 kilometers northwest of Cannes at an elevation of 333 meters. Recognized globally as the world capital of perfume, it is home to major fragrance houses including Fragonard, Molinard, and Galimard, and has supplied essences to the luxury perfume industry for over four centuries. Content in this guide reflects publicly available tourism information and editorial knowledge current as of 2025.
Destination | France | Provence-Alpes-Cote d'Azur | Alpes-Maritimes | Grasse | Perfume Tourism | Cultural Heritage | Cote d'Azur Gateway